Instagram is adding teleprompter feature designed to help creators record better videos and present oneself on camera more naturally an in-app teleprompter coming soon to its “Edits” app.
According to app researcher Alessandro Paluzzi, Instagram’s Edits platform will soon support a built-in, rolling text display essentially acting as a teleprompter right within the app to help creators record better videos
How Teleprompter Helps Creators Record Better
The tool is to help creators record better and it displays your script directly on screen while you record, functioning as a digital prompt for creators speaking to the camera. You’ll be able to adjust the text size and scroll speed, giving you more control over pacing and visibility.
This could make a big difference in how polished and confident your videos appear especially for creators who often rely on cue cards or off camera notes to stay on track.
Why Instagram Adding a Teleprompter Helps Creators Record Better
If you’ve ever recorded yourself talking on camera, you know how awkward it can be trying to remember your script or glance down at notes without breaking eye contact. Even shows like Saturday Night Live have visible moments where cast members read from cue cards just off camera a distraction that can slightly break the illusion.
With the teleprompter text placed just beneath the phone camera, It helps creators record better videos and can maintain eye contact more easily, helping videos come across as more fluid, professional, and engaging. It’s a subtle upgrade, but one that could significantly boost presentation quality.
Human Presence = Better Engagement
Research shows that featuring a real person in your videos can improve engagement rates across platforms. This update might lower the barrier for creators who are camera shy or tend to stumble through their lines, offering a smoother recording experience overall.
Part of a Bigger Push by Instagram
Instagram recently confirmed the teleprompter tool in an interview with Wired, saying it’s one of several features in the works. Most of these updates will debut in the Edits app rather than the main Instagram app, as the platform looks to make Edits a dedicated space for video creators.
Among other new tools, Instagram plans to integrate AI-powered features like background generation and even transforming your video setting or appearance turning your original footage into entirely different scenes or character styles.
While these AI-generated visuals still have a bit of an artificial feel, they’re improving quickly and could soon offer even more creative flexibility for users.
The Bigger Picture for Creators
With Instagram continually pushing toward being more video forward, the in-app teleprompter is a timely addition. It shows Meta’s ongoing commitment to help creators record better and produce high-quality, authentic, and engaging video content.
Whether you’re a seasoned influencer, a brand marketer, or a beginner vlogger, having access to a built-in teleprompter simplifies the process no third party apps, no external gear, just streamlined storytelling.
Plus, integrating this feature directly into a mobile-first platform allows spontaneous creativity. Creators can now:
Draft scripts quickly
Practice delivery within the app
Record and upload immediately
More AI, More Personalization
It’s clear that Instagram wants to not only compete with TikTok but also give creators a suite of advanced tools to stand out. The in-app teleprompter is one small but powerful piece of that puzzle.
Stay tuned as this feature rolls out more widely—and get ready to record your next video with more confidence and clarity.
Empowering Everyday Creators
One of the biggest wins with the teleprompter addition is how it supports everyday creators not just influencers or marketers with professional setups It also helps teachers to record and share better lessons, small business owners creating promotional content, or even students presenting school projects.
Having access to a teleprompter directly in the app removes a major friction point they do not need to memorize lines or rely on clunky external setups. This democratizes content creation, allowing creators to record better with a phone and a message to deliver it clearly and confidently.
Reducing Retakes and Improving Workflow
In content creation, time is money and wasted takes can be frustrating. A built in teleprompter can dramatically reduce the number of retakes by giving creators a clear script from the start.
This doesn’t just improve productivity. It also helps keep the energy and authenticity intact, as creators don’t have to pause, remember lines, or lose momentum mid-recording. For brands and teams working on batch content, this kind of feature can streamline shoots and keep messaging consistent across multiple takes.
Imagine prepping five short videos in one sitting—with your script loaded and ready in-app. That’s efficiency that previously required professional tools.
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